icould for young people


www.icould.com is a radical and timely new online resource, created to help and inspire young people standing on the threshold of the world of work.

At its heart it is a talking library around a thousand personal stories, told to camera, in their own words, by people of all ages in all sorts of occupations. From firefighters to footballers, accountants to zookeepers, plumbers to museum curators, journalists to Chief Executives. Through their stories, icould brings to life a multitude of career possibilities, to get young people thinking positively and imaginatively about directions their lives could take.


icould for young people

Whatever the size of your business or organisation, whatever activity or industry you’re engaged in, we’d really value your participation. We want you to be part of the icould story.
icould for young people

If you can remember how you felt when you first had to start thinking seriously about your future, you’ll understand immediately what an important idea icould is. And why we’re asking you to tell your career story, in your own words, on camera, online, on icould.

icould stories

Our film crews have filmed all sectors from health care and education to creative crafts and computer gaming.


icould for young people View Live Stories icould for young people